Your Talent is the Spark. We’re the Trajectory.
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In today’s world, the creator economy is more competitive than ever.
Millions of voices are fighting for attention, and too often, talented creators struggle to stand out. Not because they lack creativity, but because they lack the resources, strategy, and support to elevate their content.
We started COMET COLLECTIVE to change that.
We saw an opportunity to build an agency that empowers creators to improve the quality of their content, refine their craft, and unlock opportunities that match their ambition.
By combining professional guidance, premium brand partnerships, and a creator-first approach, we help talent rise above the noise and deliver campaigns that truly resonate with audiences.
Our Mission
What We Do
For Creators →
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Representation & brand deal negotiation
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Growth strategy & coaching
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Access to exclusive opportunities
For Brands →
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Creator matchmaking & campaign strategy
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End-to-end campaign management
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Performance tracking & reporting
Founder
Hi, I’m Braedon! Thanks for reading this. I grew up in a town of 700 in the Midwest. Nothing but cornfields & small dreams. But my life has been defined by chasing bigger worlds.
In 2009 I started creating Call of Duty videos on YouTube. Just me, a PVR (OGs know what I’m talking about) and an old laptop on my couch. School bored me to death. I slept through classes. The only thing I thought about was making my next video as I watched the clock hand tick. Within a year I signed my first deal with Machinima (the biggest name in YouTube gaming at the time) & helped turn SoaR Gaming into one of the largest CoD channels on the platform.
I grinded League of Legends for years and finally hit Diamond 1 (top 1% NA). That gave me credibility and fueled my breakout on TikTok. It also led to becoming Head Esports Coach at Fontbonne University.
From there I leveled up: Video Producer at Riot Games (I made a meme video using a “daddy” TikTok sound that got me in big trouble — but became one of their most viewed videos). Director of Video at TapTap (built their international presence, grew hundreds of thousands of followers).
At the same time I built my own creator career: 240K+ followers. 200M+ views. Sponsorships with Coca-Cola and the infamous Raid Shadow Legends. 1,000+ UGC ads for brands like Samsung, Ikea, Visa & Honkai. One Samsung collab was spotlighted for helping them win back Gen Z attention.
But it’s not over yet: I started Comet Collective because I have a chip on my shoulder.
I want to empower creators to use their platforms to make their dreams a reality.
I want to prove creator-led networks can outpace agencies.
I want to deliver outsized value to brands.
I want to make Comet Collective the most impactful creator network on TikTok.
I’ve spent 16 years creating & livestreaming. From YouTube to JustinTV, Beam/Mixer to Twitch, and now TikTok. And I’m still all in.
Let’s make it happen.